Twitter keeps entering my orbit. Although I am still resisting, I am intrigued by this article, which points out the usefulness for marketing people to follow brands. The article also points you to “getting started” type articles.
clipped from inspired.entrepreneur.com
Want to Know What Customers Really Think? Twitter Will Tell You

Twitter, in case you aren’t familiar with the service, is a way of staying in touch and keeping up with friends and colleagues no matter where you are or what you’re doing.You can access it via the web or via SMS on your mobile phone. At first blush, Twitter appears to be a giant chat room. But if you stopped there, you would miss out on one of the most important emerging social media destinations in 2008.

Read this series by Jennifer Laycock of Search Engine Guide:

From Twits to Tweeple, Why I Embraced Twitter and You Should Too Part One, Part Two, Part Three, Part Four, Part Five

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