Following your Brand and Your Friends: Twitter

Twitter keeps entering my orbit. Although I am still resisting, I am intrigued by this article, which points out the usefulness for marketing people to follow brands. The article also points you to “getting started” type articles.

clipped from inspired.entrepreneur.com Want to Know What Customers Really Think? Twitter Will Tell You Twitter, in case you aren’t familiar with the service, is a way of staying in touch and keeping up with friends and colleagues no matter where you are or what you’re doing.You can access it via the web or via SMS on your mobile phone. At first blush, Twitter appears to be a giant chat room. But if you stopped there, you would miss out on one of the most important emerging social media destinations in 2008. Read this series by Jennifer Laycock of Search Engine Guide: From Twits to Tweeple, Why I Embraced Twitter and You Should Too Part One, Part Two, Part Three, Part Four, Part Five

Women in Tech

Women use technology for more than baby monitors and zapping cellulite. We are a force to be reckoned with. This recent Popgadget article celebrates some of the best of the best of women in tech.

clipped from www.popgadget.net Let’s celebrate women in tech There aren’t many things that annoy me about writing about technology for a living. Having permission to ring the founder of Postsecret and ask him about his vision for the site? Not horrendous. Being offered new gadgets to trial before they are even on sale? I can deal with it. Writing about a fun topic I enjoy learning more about as time goes by? Two words spring to mind: cushy gig. Cali Lewis: gadget goddess of Geekbrief TV, the podcast that makes tech exciting and accessible to all. Natali del Conte of CNET’s Loaded – another young woman making tech more accessible. Elizabeth Spiers. Innovative launch editor of New York gossip site Gawker.com and former ed of Mediabistro, she’s since set up (and sold on) her own blogging network, Dead Horse Media, and become an accomplished commentator on all things Internet and business-related (did I forget to mention she used to be a financial analyst?) Oh, and her first novel is out later this year, too…